|
|
|
Finance Decision Screen - Investor Public Relations
See also:
Finance Decision Screen - Debt
Finance Decision Screen - Equity and Dividends
The Finance Decision Screens allows you manage the cash your firm has available to it by paying dividends to your shareholders, raising or repaying long-term debt, issuing or repurchasing equity (i.e. shares in your firm), and setting a budget for Investor Public Relations.
Investor PR (also known as Investor Relations) is directed at increasing shareholder value by ensuring that the investment community is kept aware of developments in the firm's business. Investor PR is considered a finance (rather than marketing) decision.
